Recent research shows that 92% of American households own at least one Bible and that the average household owns three or four (depending on the study). Less than 20% read the Bible on a daily basis, 59% read it “occasionally,” and the rest, presumably, not at all. Only 14% are involved in some sort of Bible study.

All of these numbers are down from twenty years ago, yet the Bible continues to be the #1-selling book, year after year.

Tags: Bible, Bible sales, Bible study